Comment for content: Naked fired by Labor after offering media Rudd interview in exchange for ads - mUmBRELLA
Naked Communications has been fired by the Labor Party after approaching media outlets and asking for free advertising and tailored editorial in exchange for an exclusive interview with PM Kevin Rudd.
Among the titles targeted with the offer was The Vine, which is owned by Fairfax Media. Fairfax Media’s Sydney Morning Herald broke the story today.
Comment for content: Naked fired by Labor after offering media Rudd interview in exchange for ads
Naked’s Nick Kavanagh
Among the titles targeted with the offer was The Vine, which is owned by Fairfax Media. Fairfax Media’s Sydney Morning Herald broke the story today.
